Actin’ well at Actimel
So it sems that Actimel have gone and gotten their advert claming that their product was “scientifically proven to help support your kids’ defences”. Advertising Standards Authority said that there wasn’t the evidence to support this, even though Danone, the manufacturer, had handed over all of their research to back up their claims, the ASA [...]
Marathon to Snickers
I’ll start off this blog with a pretty famous change in product name that happened years ago without anyone consulting me first… OK, I was a kid.
I always remember enjoying the odd Marathon and suddenly it gets transformed into a Snickers! Now, as a kid, I’ve got enough sweeties to remember as it is without [...]
